Carlo Quattrocchio founds the historic Bicycle Company, Cicli Quattrocchio
Bicycle
Carlo Quattrocchio founded his Company in 1918, becoming leader in the production of bicycles and steel.
In the 1980s, his grandchild Carlo Poggio decided to change the focus of Quattrocchio. He started creating and producing objects of design and furniture systems that soon became an important point of reference for international experimental design under the brand ZERODISEGNO.
Nowadays ZERODISEGNO proposes collections of unique and limited edition pieces of design, created through a close collaboration between the best craftsmen in Italy and some among the outstanding designers in the world.
Carlo Quattrocchio founds the historic Bicycle Company, Cicli Quattrocchio
Bicycle
The products are an instant success
A delivery of Quattrocchio bicycles destined for Rosario Santa Fe, Argentina
Pino Poggio fits an auxiliary motor to the bicycles
the legendary "Mosquito"
The Quattrocchio team with Carlo Quattrocchio, Giuseppe Poggio and Carlo Poggio as a child
Carlo Poggio enters the family business
Pino and Carlo: constant collaboration and exchange of ideas
Thanks to Beppe Gallini's ingenious idea, Carlo Poggio starts to gradually change Quattrocchio's production by creating a line of modular systems for exhibitions and work spaces under the new brand of ZERO
New York: ZERO Showroom opened in 1992
In Italy the collection of avante guarde furniture and design ZERODISEGNO is created
Carlo with his son Niccolò Poggio with the "Bikini" armchair by Studio DDL
The dynamism of the ZERODISEGNO collection is best expressed at the memorable fashion show in Milan where the pre-a-porter furniture by Quattrocchio hits the runway along side Versace and Dolce & Gabbana
Superstudio Milano
The ZERODISEGNO brand passes from Quattrocchio to Carlo Poggio Design where it continues to persue its mission: to produce one-of-kind or limited edition pieces created through collaborations with the great creative minds of our age
L'Italia comincia da ZERO, 2011
